A physical analysis is based on printed and actual weights and measures of the product. This analysis includes a comparison of actual weights and volumes vs their advertised/package labeling weights and volumes. In addition aroma, texture, color and consistency are also tested and recorded.
A virtual analysis comprises going through all of the information made public about a product. This includes but is not limited to, product claims, printed ingredients, product descriptions and packaging. This information is gathered and reviewed for fraudulent claims as defined by the FDA.
The most comprehensive of the tests, the ingredient analysis tests for specific ingredients. This is used in more extreme cases.
This is the highest level of approval. Few companies spend the time or money it takes to prove their products effectiveness. Products here have been consumer tested in a clinical and rigorous environment.
Flashbuz is an amazing service that delivers free products to users all over the country for their feedback. Lab Lily has teamed up with Flashbuz to access a complete look at a product from all points of view. For a product to achieve Flashbuz approval it must have received overwhelming positive feedback.
This is the highest level of approval. Few companies spend the time or money it takes to prove their products effectiveness. Products here have been consumer tested in a clinical and rigorous environment.